She is specialised in trends and futures exploration. At Ohayō she leads the trends observatory Otō: a system to monitor what’s new at the habitat, neocrafts, leisure/tourism, agrofood and lifestyle industries.

Bachelor in Market Research. Master in International Business Management. She worked as international trade consultant at the Habitat Department of the Spanish Commercial Office in Tokyo (Embassy of Spain). She also was part of the Marketing and Sales team of Fagor America (U.S.). She was in charge of creating the trends observatory of Surgenia Foundation (Technological Centre of Andalusian Design).

Currently, she also teaches Market Research at Loyola University Andalusia. Her international orientation and her ability to connect with different cultures reflects on her different collaboration initiatives. She writes since 2013 at the architecture section of the magazine Eikyô.